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A Growing Tier 2 Model – Adds PIRTEK Ft. Lauderdale

PIRTEK, the world’s leading fluid transfer solutions company, has launched its 12th location in Florida. PIRTEK Fort Lauderdale opened in June to provide hydraulic hose maintenance services to the area’s diverse industrial and marine sectors.

Carlos Shortt, who owns PIRTEK Doral in Doral, FL, has expanded into Fort Lauderdale, in part, because of current customer requests. “Some of our customers in Doral also do work in Fort Lauderdale,” Shortt said. “They’ve asked us if we could have a presence in that area so we can take care of their hose issues. We’re taking the step forward.”

The Fort Lauderdale location is a mobile-only business featuring two fully equipped, 24-hour Mobile Service Vehicles. PIRTEK rolled out its Tier 2 mobile-only option in 2016, enabling entrepreneurs to start up a franchise at a lower point of entry. Under Tier 2, a franchisee can keep the inventory in a small warehouse or storage facility and lease two vehicles. The standard Tier 1 model requires a franchisee to have a full Service & Supply Center staffed with six team members and at least two Mobile Service Vehicles. Tier 2 owners are expected to advance to a Tier 1 location in three years.

The only franchise of its kind in the United States, PIRTEK provides hydraulic and industrial hose replacement sales and services. There are 70 PIRTEK franchises and a fleet of Mobile Service Vehicles throughout the United States. Globally, PIRTEK has more than 400 locations and 2,000 Mobile Service Vehicles in 23 countries.  Fort Lauderdale marks the 12th location for PIRTEK in Florida.

Shortt said he has studied the area’s business profile extensively and considers the new Tier 2 an excellent opportunity on Florida’s east coast. “I did my research,” he said. “Now we’re building relationships, getting the message out that we’re not a new company. We’re part of a successful presence in Doral and we’re backed up by a worldwide franchising company that’s been around for more than 30 years.”

PIRTEK Fort Lauderdale will pursue business in the area’s industrial sector, marinas, construction and rental businesses.

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